Blog

Are Keywords Still Important for SEO?
Posted by: Christine Lust / December 11, 2018

TLDR: Yes indeed, keywords are still very important for SEO! Just not in the same way as they used to be. Purely focusing on keywords alone is an outdated practice, but it’s a lot more complex than that. Let’s start at the beginning… Keywords’ Humble Beginning In the early days, SEO was like the Wild…

Why Should I Invest in CRO Marketing
Posted by: Nathan Butzer / December 11, 2018

There’s no time like the present to consider a CRO program. Suddenly, you’re faced with an all-too-familiar scenario: You have a limited budget and aggressive sales goals. Now, you’re deciding where to invest your budget to generate the strongest impact. How you invest your budget will determine whether you meet your goals, and whether you…

Mobile-First: What does this mean for CRO?
Posted by: Christine Lust / December 10, 2018

What was the last thing you searched for on Google? Did you use your phone or tablet for the search? If so, welcome. You are part of the majority. Or did you happen to use your desktop? In that case, you are the minority… and I’m guessing you’re at work. Good for you for reading…

eCommerce SEO: A Digital Guide To Keeping Your Business Right On The Money
Posted by: Hillary Humphrey / December 7, 2018

So, you’ve had your online business for a while and you’re just not seeing the leads pour in as you had hoped. Especially after spending money on the development of an eCommerce website in the first place. It should just work, right? Wrong. In this guide, we’ll discuss eCommerce SEO and provide you with tips…

What your bad website says about your business
Posted by: Taylor Brainard / December 4, 2018

Running a business is hard. There’s a lot to stay on top of, and your website might not make it to the top of your priorities list. It takes a lot of time and a lot of work to build a great site, to keep it up to date, and to make sure it’s working…

What to look for in a search marketing agency
Posted by: Brain Bytes / November 30, 2018

Search marketing combines all the elements you can use to improve your presence on search engines. It builds a complete strategy with the ultimate goal of making your website more visible so that a larger audience can reach you and purchase your products or services. At times a complicated assortment of details, having a search…

Atlanta digital marketing agencies with the best websites
Posted by: Lauren McCracken / November 27, 2018

At Brain Bytes, we love to see examples of other companies with excellent websites — even if those websites belong to our competition. Whether you’re looking for a trustworthy digital marketing agency in Atlanta, or looking for inspiration for your own site: These are a great place to start. So, in no particular order, here…

The books that saved our digital agency: Creativity, Inc., by Ed Catmull
Posted by: Lauren McCracken / November 15, 2018

Welcome to the BBC Book Club! Every year, the whole team reads a few books together and applies the lessons learned to ourselves — both in our work as digital marketers and in our personal lives. As a creative digital marketing agency, it comes as no surprise that we’re pretty into Pixar. Who isn’t? Their…

Seven reasons why digital agencies get fired
Posted by: Savvy Lorestani / November 15, 2018

BBC is known as the agency for clients who have been burned by other agencies.   But the truth is that we weren’t always so great. In fact, early in our lifecycle, we got fired… a lot.   This created the impetus to learn everything we could about why companies fire their agencies. Over the…

The books that saved our digital agency: The Five Dysfunctions of a Team, by Patrick Lencioni
Posted by: Lauren McCracken / November 14, 2018

Welcome to the BBC Book Club! Every year, the whole team reads a few books together and applies the lessons learned to ourselves — both in our work as digital marketers and in our personal lives. A while back, we found ourselves at an impasse: Our small digital marketing agency was growing. More and more…